Siteplug founded in 2015, is a business unit owned and operated by Affinity, an advertising technology holding company. SitePlug drives digital transactions for brands by correcting user navigation errors globally, thereby solving a marketer’s problem.
Users make spelling errors while entering website addresses or while they are searching for brands in the browser. These errors can drive users off course, and they could end up on a competitor brand’s website or get infected with viruses by look-alike websites. Our proprietary tech auto-corrects these errors and redirects users safely to where they really intended to go in the first place. Our tech eliminates the friction brands face in attracting high intent consumers (who have been influenced by the brands communication on TV, Radio, Outdoor, Print, etc.).
SitePlug is trusted by over 1,000 brands globally for whom we are bringing back transaction’s worth $100Mn annually, which could have been potentially lost to competing brands. SitePlug’s vision is to enhance safer and faster browsing for internet users globally.
The Job: You will take ownership of the product. Define features and processes, drive projects end-to- end, collaborate with various teams to implement solutions for our Advertising and Monetization Products. This role offers developing strong relationships with industry related companies and working with our in-house engineering teams, to create innovative products and features. Must understand Online Advertising industry in order to assess and recommend new product features for our rapidly growing business. Work closely with internal marketing, sales, operations, development and other in order to successfully manage and coordinate all products and features releases. You will have frequent opportunities to influence significant decisions. You will be working on various products at Siteplug - Site Direct, Site Suggest, & Site Discover. The person will be primarily working our actively growing product Site Discover. This product helps monetization for Content publishers, those who own interesting content – typically websites (news, deals & coupon sites, product recommendation, or informative and entertaining websites), and promoting discovery of brands for high intent users via placements on such top content websites. We help over 100s of million users globally navigate to Brands with no friction, creating millions of interactions/ engagements in various ad formats across languages from around the world. This person will be responsible for improving our product experience globally. The ideal candidate is someone who has rich experience in building such consumer facing web scale products.
Affinity is an ad tech company which creates user engagement products (branding and performance) for digital media. It is in the business of creating sustainable and scalable advertising/media products with special attention to user experience. Established in 2014, Affinity is now a 140+ employee company that operates 5 business units, namely - mCanvas, VEVE, Siteplug, OneDash.ai & Yield Solutions. For more information, visit www.affinity.com.