Systems/Engineering Software Engineer – Mobile (Mumbai, India)

VEVE ( , is a business unit owned and operated by Affinity, an advertising technology holding company. VEVE is a marketing technology platform that connects brands with OEMs through its solutions - tiles, notification ads and offers engine.

Our unique products are built to run performance campaigns for brands globally while they are intelligently designed to become a brand discovery platform in the browser environment. With VEVE, brands can tap into a pool of millions of untapped users through various moments of discovery. VEVE unlocks newer monetization avenues for OEMs & browsers and also enhances users’ online journey.

The Job: We are looking for a Mobile Application Developer to join our engineering team in Mumbai India. He has to be passionate to develop with mobile technologies, build for iOS and Android platforms and work closely with other stake holders, technical, design and testing teams. Our Products will serve ads to over 250 million users globally, helping them access insights about various tiles, notification ads, and universal ads in their geography in multiple languages. Our Mobile app currently communicates these reporting insights for our publishers and advertisers to track costs, revenue and performance progress. And this person will also have an opportunity to work on building SDKs for publishers that help them monetize their application by showing ads. He will play a key role in development of our iOS and Android Apps and mobile SDKs and its integration with the backend and other service providers. He will work on managing effective development, timely delivery, code quality and performance and publishing the app. Therefore, a person with unwavering curiosity and commitment to collaborative problem solving, sophisticated design, and the creation of quality products is essential.


  • Build Mobile Apps and Mobile SDKs with pixel-perfect, buttery smooth UIs across both Android & iOS mobile platforms.
  • Release applications to iOS App Store and Google Play stores and SDKs, managing app updates and continuously discover, evaluate, and implement new technologies to maximize development efficiency and ship new features with every release.
  • Collaborating with Stakeholders, UI/UX Design, Developers, QA and Marketing teams to ensure each app is presentable, in perfect working order, delivers its purpose. Also ensure delivering best possible performance. Responsibly manage entire application lifecycle (concept, design, test, release, and support) in collaboration.
  • Design, build, and maintain high performance, reusable, and reliable code quality and features being delivered efficiently and on-time. Document everything.
  • Implement native or third-party APIs/SDK for deep integrations on both platforms and implementing measures to safeguard data security for users.
  • Perform manual QA as and when required before product releases and implementing automation testing.
  • Monitor app reviews, diagnose and fix bugs and rectify performance bottlenecks, make necessary QA processes. Manage unit-test code for robustness, including edge cases, usability, and general reliability and improving application performance.
  • Support customer-facing teams with data insights, reports, analysis, and actionable recommendations.

Required Skills

  • 6+ years hands-on experience developing and deploying mobile applications for both Android and iOS.
  • 3+ years professional experience working with React Native.
  • Strong understanding of full mobile dev life cycle, for both Android/iOS platforms and diff versions, UI design principles, patterns, best practices, interface guidelines and how to deal with different screen sizes.
  • A good understanding of data, data analytics and UI & UX. Be able to translate designs and wireframes into high quality code.
  • Published few live apps in production, having experience with releasing to Google Play Store and AppStore and managing the app lifecycle.
  • Proficiency in Java, Kotlin, or C++. Working knowledge of React Native best practices, HTML5, CSS3, and Java script would be necessary.
  • Experience in implementing communication with API servers via web-services using JSON and XML. Knowledge of various open-source 3rd party libraries available for common tasks.
  • Strong attention to detail on every line of code, every unit test, and every commit message. Comfortable with rapid development cycles and tight schedules.
  • Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies. Familiarity with MMPs, Firebase, Mixpanel, Appsflyer, Cloud message APIs and push notifications, exposure to Cloud platforms like GCP.
  • Bachelor’s degree or higher in Computer Science with relevant skills in mobile application development and web.
  • Excellent communication skills, ability to tailor technical information for different audiences. Excellent teamwork skills, ability to self-start, share insights, ask questions, and report progress.

Additional Desired Skills

  • Added advantage if you have exposure to advance technology components like – caching techniques, load balancers, distributed logging, distributed queries, queueing engines, containerization, html/CSS optimization, mobile app & web server optimization, cloud services.
  • Experience with Linux, GitHub, Jira is a plus. Good experience with benchmarking and optimization.
  • Any suitable experience building Android SDKs - developing, optimizing, testing, shipping of Android SDKs.
  • Experience with web paradigms such as REST, Responsive Web Design, Test-driven Development (TDD), Dependency Injection, unit testing frameworks such JUnit, etc.
  • Experience working with CI/CD pipeline.


  • Young, Dynamic, Competitive work environment
  • 5-day work week
  • Flexible working hours and flexible leaves
  • Casual dress code
  • Equal opportunity workplace
  • Allowances (Leave travel, medical, conveyance, marriage, baby, etc.)
  • Annual Bonus
  • Big Results = Big Rewards
  • Recreational Facilities (Table tennis, Pool etc.)

About Us

About Affinity
Affinity is an ad tech company which creates user engagement products (branding and performance) for digital media. It is in the business of creating sustainable and scalable advertising/media products with special attention to user experience. Established in 2014, Affinity is now a 140+ employee company that operates 5 business units, namely - mCanvas, VEVE, Siteplug, & Yield Solutions. For more information, visit

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